Numerous delivery delays for the MKZ force Lincoln to offer their dealers cash assistance to make up for customer’s lost money. This assistance will be for customers who have lost money while waiting for their new MKZ, whether through extended leases or money spent on rental cars.
“We know there are a lot of customers who have ordered vehicles who have been waiting,” said Kevin Cour, Lincoln sales and service manager. There are some “who have extended their existing lease multiple months,” said Cour. “We’re going to assess how big of a share of the dealers’ total new vehicle business is attributable to the MKZ. Then we will provide a payment relative to that.”
During an interview with Automotive News, Cour declined to comment on what exactly is causing the delay in production launch saying “we have not had any substantial quality issues.”
As its plant in Mexico can’t keep up with the volume of vehicles being produced, Ford did reveal to dealers last week that they have been shipping MKZs to their Flat Rock, Mich., assembly plant for safety inspections.